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Beyoncé, Levi and The Denim Cowboy

Beyonce plays 'denim cowboy' in Chapter 4 of Levi's jeans ad

Beyoncé stars in Chapter 4 of her Levi's jeans ad, titled "The Denim Cowboy." It expands on previous clips "Launderette," "Pool Hall" and "Refrigerator."

Complex on MSN · 14h

Beyoncé Just Dropped a Denim Line With Levi's - Here's What You Need to Know

Music icon Beyoncé has teamed up with Levi's for The Denim Cowboy, the final chapter of the brand's "REIIMAGINE" campaign. The campaign was revealed on Monday, August 4, and revisits and modernizes iconic Levi's ads such as "Launderette" and "Pool Hall," with Beyoncé starring in cinematic vignettes.

Hypebeast · 5h

Beyoncé and Levi’s Team Up for Bold New Denim Collection

Available now via Beyoncé’s official site; launching on Levi’s site and stores August 7, 2025

10hon MSN

Beyoncé's latest collection with Levi's has fans excited for the highly anticipated 'Act III' album

The latest collaboration between the jeans company and the Houston-born artist has fans hoping for an upcoming rock album.

The Cut on MSN16h

A Good Denim Ad, Thanks to Beyoncé

The Levi’s video continues with a hot summer day and some denim cut-offs, before the outfit changes into a sparkly Canadian ...

16hon MSN

Beyoncé swaps horse for motorcycle in new Levi's ad; fans say 'Act III' rock album is near

Beyoncé released a new Levi’s campaign in bedazzled denim, and fans think it’s one of the biggest clues yet about her "Act III" album.

Experienced Shoppers Are Styling Cowboy Boots With This Specific Denim Trend to Make Them Look Less Costumey

Yesterday, Jenner posted several photos on Instagram from a recent trip. In one image, Jenner was standing in a grassy field, ...

New York Magazine4d

My Hunt for a Just-Slouchy-Enough Denim Shirt

This top felt as if I’d just spent the day in the sun, finished my post-lake shower, and pulled out my favorite outfit for ...

New York Post1y

Levi’s jeans sales are surging following Beyoncé’s ‘Act II ...

Western wear is having a moment, and it’s not just because rodeo season is right around the corner. It appears that whatever “Queen Bey” touches turns to gold or better — to light-wash denim.

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