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John Oliver, Erie Moon Mammoths and minor league baseball

HBO’s John Oliver introduces the Moon Mammoths to minor league baseball

CLEVELAND, Ohio — Minor league baseball has always been the laboratory for sports marketing creativity, but the Erie Sea Wolves’ transformation into the “Moon Mammoths” might just take the championship trophy for most brilliantly bizarre rebrand of the season.

USA TODAY · 3d

Meet the Erie Moon Mammoths: Detroit's Double-A team gets rebrand from John Oliver

The Tigers' Double-A team, the Erie SeaWolves, won John Oliver's competition to rebrand and now have a new alt identity as the Erie Moon Mammoths.

NBC New York on MSN · 2d

John Oliver will rename this Minor League Baseball team the ‘Moon Mammoths'

The Detroit Tigers' Double-A Erie SeaWolves will be renamed the Erie Moon Mammoths after being picked by John Oliver of HBO’s “Last Week Tonight.”

WGAL on MSN2d

News 8 report featured in Erie baseball team rebranding announcement from 'Last Week Tonight'

The announcement video used Bob Costas' voice as the narrator and included some clips from News 8 Today in 2012 — featuring ...

Major League Baseball7h

MiLB podcast: New Erie identity, new ballparks, new Top 100

Check out the latest episodes of The Show Before the Show, MiLB.com's official podcast. A segment rundown is listed below, in ...

Sporting News3d

John Oliver minor league baseball team, explained: Why comedian gave Erie SeaWolves full rebrand for Tigers - Sporting News

Minor league baseball just went Hollywood. The Erie SeaWolves, the Detroit Tigers' Double-A affiliate, has struggled with their identity for years, clinging to a moniker crafted in far ...

WOODTV.com3d

Tigers’ Double-A affiliate gets new look thanks to HBO comedy show

Thanks to John Oliver and the team at HBO’s “Last Week Tonight,” one of the Detroit Tigers’ minor league affiliates has a new ...

Major League Baseball9h

Tigers' McGonigle, Nats' Sykora headline June's Minor League Players of the Month

Minor League Baseball announced the Player and Pitcher of the Month Award winners for June in Major League Baseball’s player ...

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