Discover the UAB Collat Professional Education difference! Our courses feature dynamic instructors and professional project managers who bring real-life experiences into the classroom. Students form a ...

Marketing campaign management is a set of well-thought-out and performed actions aimed at achieving positive company results. These campaigns turn a business's aims into achievable objectives that ...

Streamlining the management of campaigns saves time and increases agility, but it's unlikely any one solution will fit all your needs. Campaign management software helps you automate the manual tasks ...

Lead Instructor: Nate Levin ’16, MPA, CEO and Founder of Campaign Brain, former Biden campaign staffer, political trainer and consultant to campaigns up and down the ballot. This course covers the ...

Marketing campaigns can be a hassle to organize and track, especially with the overwhelming amount of content in both digital and traditional media. Meet MarketWide, a user-friendly campaign ...

Managing digital political campaigns can be complex, so it’s no surprise AI-powered automation is becoming popular as a way to make the process smoother. The Fast Company Executive Board is a private, ...

In today's competitive market, customers expect highly personalized and timely brand interactions. Customer experience is paramount: 80% of customers say the experience a company provides is just as ...