Internet ads can be more dynamic and aggressive, while print ads can reach higher levels of visual quality. More important to the advertiser is the Internet’s better ability to measure consumer ...

The automotive sector drove significant growth in print advertising, with a notable 25% increase in ad space compared to H1 ...

Sure, that's small potatoes compared to the $328 million it spent on print ads in 2004 and 2005, but it does mean more and more money is beginning to merge onto the information superhighway.

Ready for a dose of nostalgia? Buckle up as we revisit four classic car ads that prove marketing was just as creative (and ...

Kroger will begin phasing out their printed ads in certain markets, including those in Michigan, Indiana, Mississippi and Oregon, this May. Customers will only be able to access print ads by going ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 12 min 52 sec ago By Ad Age and Creativity Staff - 1 hour 21 min ago By Brandon Doerrer - 2 hours 27 min ago By Brian Bonilla ...

The IAB’s annual advertising outlook has mostly rosy news. Plus, can sludge videos be wielded for effective political ...

Penn State has removed nearly three dozen racks displaying its student-produced newspaper from its campus this week.

However, without proper regulatory oversight, these claims often turn out to be far from reality. The regulation of ...

Two PwC reports identify headwinds and wins for the entertainment and media industry.

Sometimes, the timing of tailored advertisements on social media platforms ... multi-page term of use agreement somewhere in the fine print, Active Listening is often included," reads a now ...

Penn State has removed 35 racks displaying its student-produced newspaper from its campus this week due to political ads ...