Roman Medvedev knew something had to change. He was wasting entire days collecting app store data that should have taken minutes. As a developer and marketer, he needed the numbers to make good calls.

It's impossible to imagine modern life without smartphone apps, but there's an alternate universe where they never took off. When the idea of an app store for the iPhone was first proposed to him, ...

If you’re just beginning to explore how to monetize your app, one reality hits hard and fast: Apple and Google will take a significant cut. And not just a small one—we’re talking up to 30% of revenue ...