The following is, for the most part, an excerpt of a book chapter I'm working on for an APA book series: Psychologists have a long history of ignoring (e.g., Koch, 1964), not understanding (e.g., ...

THERE has been a great deal of controversy, especially in the philosophical journals of America, concerning the theory of behaviourism. Prof. Watson is, we believe, the originator of the term and the ...

The word behavior was rarely used prior to the 1900s. It emerged in the scientific lexicon largely through the work of John Watson. He first articulated “behaviorism” as a scientific approach that ...