Brand management in pharma has changed beyond recognition, from the glory days of large molecules and opulent pipelines to a space where marketers have to be real marketers. In his article in ...

Maintaining a positive reputation and image is very important in the world of today. For public figures, CEOs, celebrities, ...

Saint Louis University's certificate in product and brand management is designed to provide students with an understanding of the processes and strategies for introducing new products and building ...

Matthew Maddox, the former CEO of Las Vegas-based Wynn Resorts, has been named as the new president for a ...

making it the easiest social network to monitor by far. In fact, Twitter actually has its own brand management tool. It's called TweetDeck, and it's described as "an app that brings more flexibility ...

We've gathered the top industry-insider tips on B2B brand reputation management to help you access unrivaled growth and improve your online reputation. Reputation is the power that drives business ...

When Newell Brands’ CEO Chris Peterson identified generative AI as a key part of its corporate strategy moving forward, Melanie Huet, President of Brand Management and Innovation, gladly took up the ...

all in one place with Analyst Top Stocks Make smarter investments with weekly expert stock picks from the Smart Investor Newsletter Shanshan Brand Management Co., Ltd. has announced the ...

Leading musical theatre and production company Stage Entertainment announces the appointment of Kirsty Doubleday as Head of International Brand Management. In her role, Kirsty Doubleday will lead ...

The Michigan Technological University brand is more than our logo. It’s how we look, sound, and feel to our audience. It is the intangible thread that connects every department, team, and area.