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Companies like Mondelēz and Campbell's are innovating with smaller package sizes to maintain brand relevance as consumers become more cautious with spending and focused on health.
Combining affordability, sustainability, and smart design, the new private-label line helps meet the growing demand at ...
Bowl of Quick Cook on MSN6d
Aldi's Look-Alike Packaging Under Fire: Inside the Mondelēz Lawsuit Challenging Store-Brand DesignGlobal snack giant Mondelēz International feels that discount retailer ALDI has crossed a line. ALDI used packaging for its store-brand cookies and crackers. This caused a federal lawsuit claiming ...
Price is key to the rise of private-label products, but so is sleeker packaging that can make it harder to tell name-brand ...
In the age of social commerce and instant impressions, the box isn’t just the first thing your customer sees—it’s the ...
Snack food maker Mondelez International is suing the Aldi supermarket chain, alleging the packaging for Aldi's store-brand cookies and crackers “blatantly copies” Mondelez products like Chips ...
In that case, Aldi's packaging featured a cartoon owl and similar colors to the name-brand packaging. Credit: AP This combo of images shows, Mondelez's Wheat Thins, left, and, Aldi’s Thin Wheat ...
In that case, Aldi's packaging featured a cartoon owl and similar colors to the name-brand packaging. Credit: AP This combo of images shows, Mondelez's Wheat Thins, left, and, Aldi’s Thin Wheat ...
In that case, Aldi's packaging featured a cartoon owl and similar colors to the name-brand packaging. Credit: AP This combo of images shows, Mondelez's Wheat Thins, left, and, Aldi’s Thin Wheat ...
In that case, Aldi's packaging featured a cartoon owl and similar colors to the name-brand packaging. Credit: AP This combo of images shows, Mondelez's Wheat Thins, left, and, Aldi’s Thin Wheat ...
In that case, Aldi's packaging featured a cartoon owl and similar colors to the name-brand packaging. Credit: AP This combo of images shows, Mondelez's Wheat Thins, left, and, Aldi’s Thin Wheat ...
In that case, Aldi's packaging featured a cartoon owl and similar colors to the name-brand packaging. Credit: AP This combo of images shows, Mondelez's Wheat Thins, left, and, Aldi’s Thin Wheat ...
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