A post shared by Coca-Cola Brasil (@cocacola_br) A photo posted by on Coca-Cola says it decided to remake the Holidays are ...
For decades, authenticity has been the message at the heart of Coca-Cola's branding. But not for Christmas 2024, it seems.
There's more than meets the eye on the famous Coke logo. Here are all the details, plus the evolution of this distinctive design.
It included campaigns that tied into global cultural moments, such as K-pop, Chinese New Year, and Nepal’s Dashain festival.
Coca-Cola is looking to the past in hopes of increasing drink sales in the U.S. Back in the late 1930s, a soft drink made its ...
Coca-Cola has created a new AI-generated version of ‘Holidays Are Coming’, which will run on TV screens instead of the original 1995 ad this festive season. The new AI-generated ad, the first of its ...
“We recreated it by combining human ingenuity and human creativity with artificial intelligence tools to deliver the ...
This is a challenging time for grocery-store brands. For example, last month, McKinsey published a report on 18 “arenas of ...
Beverages major Coca-Cola India's consolidated profit fell 41.82 per cent to Rs 420.29 crore in FY24 while its revenue rose 4 ...
Coca-Cola India reported a significant drop of 41.82% in its consolidated profit for FY24, despite a modest revenue increase of 4.24%. With augmented expenses in advertising and sales, the company's ...
Coca-Cola India's profit declined by 42% to Rs 420.29 crore in FY24, while revenue increased by 4% to Rs 4,713.38 crore. The company's expenses on advertising and sales promotion surged by 35%.