In the process, she is making performance tennis shoes cool again. So far in the US Open, Osaka has worn the Nike Zoom GP Challenge 1 in a player-exclusive white and green colorway. Fans can ...

On June 27th, Nike chief executive John Donahoe presided over one of the bleakest earnings calls in the history of the ...

It’s telling that Nike’s most recent needle-moving shoes were both distinctly low-tech—Tom Sachs ’ NikeCraft sneaker and Bode’s Astro Grabber. As far as what’s cool is concerned ...

Earlier this offseason, Nike ... cool shoes. Not only are the shoes a great way to show off one’s loyalty to Michigan State, but they are also a scarce version of a famous tennis shoe by what ...

In a sly bit of blink-and-you’ll-miss-it anachronism, O'Connor wears the shoe in scenes ... $90.00, Nike $90.00, Nike Much ...

No, it isn’t occupying a spot among the Mount Rushmore of sportswear brands (the likes of which have been carved out by Adidas and Nike), but ... signature tennis shoes with Roger Federer ...

Tim Newcomb covers tennis gear/business ... we put the same focus into the javelin boot as we do the 100-meter shoe.” The Nike Maxfly 2 is an updated sprinter's spike designed with six spikes ...

Typically, big brands want to target the big unbranded terms like "tennis rackets," "golf clubs," or "running shoes." I do recommend ... Click to enlarge Nike, how about before you showing me how cool ...

A closer look at the equipment of the US Open semifinalist and Great Britain’s top-ranked player.

A big part of Jeremy Allen White ’s appeal is his ability to look good in just about anything. Dirty tee, ripped jeans, and a ...

The tennis star unveils ... Osaka said in an interview at Nike’s New York headquarters. (Ms. Osaka signed with Nike in 2019 and collaborates on clothing and shoes for the company.) ...