The History of Information Graphics follows the course of infographics from the Middle Ages through to more recent design trends For centuries, infographics have served the various needs of designers, ...

Does a logo need to get overhauled every so often to show the brand has a fresh identity? Or should it stay mostly the same to maintain consistency? The answer seems to be that it depends on the brand ...

Fresh from finishing a hefty new book of infographics, the Delayed Gratification team chats with CR about the format’s boom in popularity, and how, at the heart of it, it’s all about the story In the ...

Research shows that creative work, including good design, drives customer preference, loyalty, and a willingness to pay a premium. And those benefits translate into tangible revenues for brands. That ...

Infographics are now commonplace in marketing strategies. In fact, 45% of marketers already use this medium, and 38% plan to use it for the first time in 2022. However, despite their numerous benefits ...

Opinions expressed by Entrepreneur contributors are their own. The power of color is often underestimated by consumers. But marketers spend a lot of time thinking about this important element. In fact ...

Oomph's infographic, called '40 brand logos with hidden messages', landed in our inboxes last week. Intrigued, I contacted Oomph's marketing executive Jack Reid for more information... Logos are ...