Forbes contributors publish independent expert analyses and insights. Gary Drenik is a writer covering AI, analytics and innovation. In the world of marketing, the word "data" gets thrown around quite ...
United is launching its own media network that will use customer demographic data to create more targeted ads and content for passengers. Passengers aboard a United Airlines flight may start noticing ...
UB departments and programs may consider collecting demographic data via surveys, Formstack, Google Forms, UB Marketplace, paper forms or other methods. At the same time, this information is ...
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