This article is sponsored by Xandr. Until now, private marketplaces (PMPs) have been a popular tool for publishers to package their own data with their own inventory to sell to buyers. A new practice, ...
Amir Sharer, CEO, BRAVE, and Tamir Shub, VP of Business Development, IntentIQ join ExchangeWire to discuss how audience curation is evolving into a foundational element of programmatic As the ...
BOSTON--(BUSINESS WIRE)--AtScale, the leading provider of semantic layer solutions for modern business intelligence and data science teams, today announced new capabilities within its semantic layer ...