Lee's Famous Recipe Chicken, which has 33 company owned units out of 134 total locations, is having disbelievers eat their famous last words in a new ad campaign. Alongside Plein Air Agency, the ...

I’m lovin’ it.” If that line instantly takes you to a familiar jingle, a quick bite, or even just a certain golden logo, it ...

With use of the word “retarded” on the rise, a new advertising campaign is urging people to leave the term in the past much like many other outdated practices that were once commonplace. A public ...

Did you know we see up to 10,000 marketing messages a day, according to some researchers? That means an ad campaign has to be something really special to stick in our minds and influence our decisions ...

Successful advertisements don’t just help increase revenue—they can be revolutionary. Javascript is required for you to be able to read premium content. Please ...

“Sociable” is the latest commentary on important social media developments and trends from industry expert Andrew Hutchinson of Social Media Today. Pinterest has launched a new ad campaign that frames ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Apple is justifiably famous for its marketing. You could even argue that the company's ad campaigns ...

Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...

From Cannes Lions to One Show, a parallel economy of campaigns built for juries only is quietly corroding creative ...

compiled a list of some of the most popular marketing campaigns in the last 100 years to see how they changed the game.