Learning how to grip a golf club properly is essential when you're looking to play consistent golf. For many beginner golfers, though, they often don't understand simple fundamentals that can help ...

As you play more and more rounds of golf and you hope to get better, there's a good chance you've considered getting new golf clubs. From shopping online to going all-in on a 4-hour club fitting to ...

Forbes contributors publish independent expert analyses and insights. Erik Matuszewski's coverage spans golf businesses, news & destinations GolfRoots co-founders Ben Stromberg (left) and Jake Hoffman ...

Just like every club in your bag, a putter’s feel and performance are manipulated with various materials, with one goal in mind: to help you play better golf. It’s always intriguing to me how one of ...

The promise of artificial intelligence is that it will make our lives easier. The fear about AI is that it will render us unnecessary and then make a tasty stew of us. Rest assured this introduction ...