Google Pomelli just got smarter. The AI marketing tool can now build your brand identity, generate brand books, and design a ...

Sarah Mahoney , Today ; Generative AI, which continues to dominate marketing conversations around the world, has trampled its ...

Google launched a set of AI-powered Brand Recommendations located on the Recommendations page in Google Ads. The tool analyzes an advertiser’s Google Ads history, as well as campaign settings and ...

Google Ads announced updates to its Search ads query matching and brand controls that made advertisers happy (it has been a while). The updates include better reporting for misspellings, negative ...

Googlebook laptops are coming later this fall, and we know of at least five brands that will be among the first to make them.

Google Ads Brand Report is a unified view of brand campaign performance with deduplicated reach and frequency metrics across multiple campaigns. Google Ads introduced Brand Report, a new dashboard ...

WebFX reports that brands often fail to rank in AI search results due to insufficient citation signals, content structure ...

Google Ads seems to be slowly rolling out a new Google Ads experimental feature in the Google Ads Lab section named Brand Linking. Brand linking lets you "Link customers to brands," it reads. This was ...

This post was sponsored by Bright Data. The opinions expressed in this article are the sponsor’s own. Imagine this in the time of Google AIO: A potential customer asks Google Gemini, ChatGPT, or ...