Our firsthand experience working with big consumer packaged goods (CPG) companies confirms that a passionate entrepreneurial spirit often exists wherever business exists, no matter the company size.

Founder and CEO of Africent Group, a consultancy service company with interest in oil and gas, technology services, and agribusiness. The world is going through a lot right now, and with some ...

While there are many forms of innovation that a company can develop - such as product, process, network and customer experience innovation – business model innovation is one of the most powerful ...

In recent years, corporations have faced increasing pressure to innovate to stay competitive in a rapidly evolving business environment. While some companies have turned to startups for innovative ...

Explore how the diffusion of innovations theory aids in developing marketing strategies for new products and increasing market share through five key steps.

Entrepreneurship and innovation are inextricably linked, forming a powerful partnership that drives progress and shapes our world. For those aspiring to become entrepreneurs, understanding this ...