New research looks into how travelers use loyalty programs—and how they get the most out of them.

Loyalty programs require members to make purchases to earn rewards and are designed to increase visitor frequency. Whether it ...

My Barclays Aviator Silver and Aviator Red credit cards will become Citi AAdvantage cards. Here's why it's exciting and what I'm doing ahead of the transition.

By Padraic Halpin and Tim Hepher DUBLIN, Jan 28 (Reuters) - A proposal by U.S. President Donald Trump to cap credit-card ...

Competitor airlines have long rewarded their most loyal customers with one-off upgrade certificates into lie-flat seats. And ...

Loyalty programs have long been a cornerstone of retail. They help brands retain customers, encourage repeat purchases, and build differentiation in crowded markets. Loyalty programs are also about ...

Store loyalty cards compromise your privacy; the deals you love are down to your data. Even knowing the risks, I still use my store loyalty cards all of the time—but there are a few ways I try to ...

The love affair between retailers and loyalty programs is in serious distress. Several major retailers have cut or reduced their loyalty programs and more are considering a trial separation. Customers ...

Starbucks is bringing back its tiered loyalty program.

Geoffrey Fowler, technology columnist at the Washington Post, has written several articles about rewards cards and what ...

Now more than three decades later, AIR MILES is transforming the loyalty landscape again. This summer, the program will transition to Blue Rewards, an evolution that reflects how consumer habits are ...