XX-XY Athletics calls out Nike for failing to support biological women in sports, challenging the global brand ahead of XXDay ...

Nike shed 4 points year-over-year, down from 61 percent of teens choosing the brand as their top show pick in fall 2023.

USC guard JuJu Watkins is already one of the biggest stars in women's basketball as she enters her sophomore season, and she ...

Founded in 2012 and designed by Jasmin Larian Hekmat, Cult Gaia took the internet by storm with its Insta-famous Ark Bag, ...

A season ago, Watkins became the all-time leading scorer among freshmen in D1 Women's basketball history, scoring 920 points ...

The standout of the collection is the Air Force 3, the often forgotten younger brother of the Air Force 1 and what Nigo calls ...

JuJu Watkins just got the bag. It's official, USC sophomore star JuJu Watkins has agreed to terms with Nike on a new sneaker ...

The WNBA has officially announced that Indiana Fever rookie Caitlin Clark is taking home the Rookie of the Year award.

Caitlin Clark 's first WNBA season with the Indiana Fever has officially come to an end, and it was a historic one. The 2024 ...

As the share leader in most countries, Nike is positioned to benefit. As a worldwide business, Nike has felt the effects of issues like the war in Ukraine, shipping delays, currency volatility ...

USC Trojans women’s basketball commit JuJu Watkins has signed a multi-year contract extension with Nike that will also provide her with one of the richest shoe ...