‘Obsession,’ starring Inde Navarrette, is a box office smash and viral hit on TikTok, inspiring comedy skits, edits and memes—here’s the trend, explained. This voice experience is generated by AI.

The low-budget horror film is a record-breaker at the box office, with strong word of mouth attracting a steady stream of viewers and inspiring a deluge of fan edits and comedy skits. Perhaps the film ...