A marketing plan turns choices into numbers, timelines, and owners your marketing team can ship. A well crafted marketing plan ties marketing strategy, marketing efforts, and business objectives to ...

I've recently been thinking about how, in life and in business, some terms are too often merged into a single meaning, depriving us of important distinctions that can help us define concepts. Without ...

Whether your firm is small or one of the largest organizations in the country, it pays to develop and maintain a strategic audit plan, according to Lorin Venable, CPA, CGMA. As assistant inspector ...

Opinions expressed by Entrepreneur contributors are their own. In a fast-paced business world, it’s easy to fall into the trap of trying to do everything as quickly as possible. However, this can lead ...

Diversity, equity and inclusion is a strategy—if you want it to be effective, that is. It should be more than a mission, a policy or a public statement on your website. If you want results, then you ...

Note: This article is the second in a series about how firms can successfully reassess and reimagine their business models. Read the first article here. Failure to plan is planning for failure. That ...

Opinions expressed by Entrepreneur contributors are their own. Strategic planning is an organization’s process of defining its strategy or direction and making decisions on allocating its resources to ...

In June 2024, the College of Agriculture and Natural Resources (CANR) launched an ambitious strategic planning process. Now, after a year of engagement, we are proud to share our new five-year ...

“Integrity, integration, inclusivity, impact and innovation” are the watchwords of Drexel’s new 10-year strategic plan, which was released Dec. 17. The two-year undertaking is summarized in a brief ...

The initiation of the UAB School of Public Health's Strategic Planning revision process began on Friday, January 5th, 2024. The SOPH Executive Committee (EC), comprising the Department Chairs, ...

The final 2020-2025 Federal Health IT Strategic Plan released today by the Office of the National Coordinator for Health IT is laser focused – unsurprisingly, given the goals of recent rulemakings – ...

AUSTIN, Texas – Last month, the Texas Department of Transportation released a 71-page strategic plan with artificial intelligence targets the department hopes will aid transportation investments ...