In an attempt to revamp its image as software and technology service provider, Xerox released a new corporate logo Monday. According to Xerox 's Vice President of Worldwide Branding, Richard Wergan, ...

Xerox Corp. unveiled a new logo Monday intended to scuttle its old image as a photocopier manufacturer and highlight its software, color printers and other technologically updated products. By The ...

NORWALK -- Xerox Corp. unveiled a brand transformation and accompanying new logo Monday intended to scuttle its old image as a photocopier manufacturer and highlight its software, color printers and ...

HARTFORD, Conn. — Xerox Corp. unveiled a new logo Monday intended to scuttle its old image as a photocopier manufacturer and highlight its software, color printers and other technologically updated ...

Xerox India has unveiled a new logo and corporate identity, touted as the company’s most significant change in its brand identity in the last 40 years. Along with this change Xerox wants to move away ...

Xerox Corporation is hoping to kick "staid" down the stairs with a brand redesign that includes its first logo redo in 40 years. The company says the changes reflect a shift away from a business ...

March 2008 Does Xerox's rebranding have the X factor? Dejana Cvetkovic, creative head, Zaman It has been interesting to see how the Xerox logo evolved throughout the years. The original logo: was ...

Xerox Corp. has unveiled a new logo intended to scuttle its old image as a photocopier manufacturer and highlight its software, color printers and other technologically updated products. “There has ...

STILL think copier when you hear the name Xerox? The company knows that you do. And it is sick of it. After all, Xerox doesn’t even make standalone copiers anymore. These days, Xerox gets most of its ...