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Ferrero to buy Froot Loops maker WK Kellogg in $3.1 billion deal
Ferrero, the European confectionery giant behind Nutella and Ferrero Rocher, is set to acquire WK Kellogg Co ., the maker of Froot Loops and other classic American cereals, in a $3.1 billion deal, according to a press release issued Thursday.
Giovanni Ferrero has expanded his family's company beyond brands like Nutella and built a global powerhouse—especially ...
The Italian maker of Ferrero Rocher and Nutella has set its sights on WK Kellogg as the U.S. cereal maker struggles to get ...
In one of the most significant acquisitions in the food industry, Italian food giant Ferrero has acquired American cereal ...
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