Watkins, USC and State Farm

USC Star JuJu Watkins On State Farm Deal, Soul Food, And Giving Back
Watkins shared her excitement about partnering with State Farm and how the holidays bring her family together over soul food favorites.
USC's JuJu Watkins Joins Caitlin Clark, Mahomes on State Farm with NIL Contract
Expect to see USC star JuJu Watkins spending a lot more time with Jake from State Farm. The sophomore guard signed an NIL deal with State Farm, becoming
USC Star JuJu Watkins Says Major NIL Deal Is a 'Dream Come True'
As part of her NIL deal, JuJu Watkins is expected to appear in State Farm commercials, social media promotions and other events. It's worth noting that during the WNBA All-Star festivities in Arizona, Clark made a surprise appearance in a meet-and-greet event organized by the brand.
JuJu Watkins doc captures USC star's rise to fame
At just 19, Judea "JuJu" Watkins appears to carry the world's weight, yet the USC phenom — who shattered records in her first season — seems to hold it all easily. Why it matters: Watkins is a rising star in women's college basketball — a new six-episode documentary series dives deep into her life and journey.
WNBA News: USC star JuJu Watkins opens up about Caitlin Clark's comparisons
USC Trojans rising star JuJu Watkins had a clear response to the comparisons with Indiana Fever guard Caitlin Clark.
JuJu Watkins Leaves No Doubt About Her Goal With USC
USC Trojans star JuJu Watkins is keeping her eyes on the big prize this 2024-25 college basketball season. While Watkins is making the most of the NIL system, as highlighted by her recent endorsement deal with insurance brand State Farm, it doesn't mean she's not focusing on the important task at hand.
JuJu Watkins is the new Caitlin Clark
University of Southern California star JuJu Watkins is taking over as the face of college basketball. Driving the news: State Farm has signed Watkins to an NIL deal. This is the second-ever student-athlete partnership for the insurance company,
How JuJu Watkins, USC put 'past' behind them with 33-point win
A lot of us were excited to just kind of come out and redeem ourselves on the floor,” said Juju Watkins, who led USC with 20 points on 7-of-13 shooting, including two three-p
USC Coach Lindsay Gottlieb Wants JuJu Watkins to Own a WNBA Team Someday
USC guard JuJu Watkins has picked up right where she left off this season, following up a 27-point-per-game freshman year with a 22-point-per-game sophomore campaign so far. A loss to Notre Dame Saturday smarted,
For JuJu Watkins, when one door closes, another one opens
But with seconds to go, Watkins’ teammate is called for a controversial foul, setting up the eventual game-winning free ...
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JuJu Watkins secures State Farm NIL endorsement
The USC women's basketball star becomes the second college athlete to partner with the insurance firm after Caitlin Clark.
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State Farm signs JuJu Watkins and increases investment in women's sports
The brand has partnered with USC basketball player JuJu Watkins, and Unrivaled, the new women's basketball league. State Farm is furthering its investment in women's sports with two new deals.
How family and community lift JuJu Watkins on and off the basketball court
For USC basketball star JuJu Watkins, family and community serve as constants within the chaos. Episode two of "On the Rise: ...
Juju Watkins gives a controversial response when crediting the WNBA's success
Juju Watkins has quickly become a name synonymous with basketball excellence. As a standout player for USC, she is already ...