New research has led to a model that assesses the short- and long-term effects of in-store product sampling on sales of both the products offered on sample and competitive products. In big box stores, ...

Amazon is experimenting with product samples as a paid service for CPG brands looking to increase sales. Maybelline and Folgers are two brands that have been sending product samples out to customers, ...

Traditional grab sampling methods require supplementary devices such as electric pumps, batteries, charging devices, calibrators, tubing, connectors, and auxiliary equipment. The collection of whole ...

Advertisers serve ads to try and sell products. But what if they skipped over the ad completely and instead just handed products straight to the consumer? That’s the idea behind Swish, a startup that ...

Members-only e-Commerce fashion retailer Rue La La has expanded its partnership with e-Commerce media network and product sampling company BrandShare to deliver more free product samples to its ...

In today’s competitive retail landscape, understanding customer behaviour is paramount. One strategy that’s gaining traction ...

Company Aims to Transform How Brands Engage Consumers to Try Their Products, Leveraging Precise Targeting and Closed-Loop Measurement DETROIT, September 26, 2025--(BUSINESS WIRE)--Swish, the pioneer ...

There has been a sharp decline in the number of positive samples found as part of a program targeting imported products, according to the Food Standards Agency (FSA). Results are from sampling ...