More often than not, I get a strange look from people when I tell them that my agency’s public relations (PR) division is part of our digital marketing team. To anyone that views PR in strictly ...
Potential clients say industry expertise is the top thing they look for when evaluating PR agencies. That's according to a survey conducted by the Public Relations and Communications Association (PRCA ...
The public relations industry's growth slowed globally to single digits in 2015, despite PR's high value to companies that employ it, according to an infographic by MediaMiser. Overall, PR's ...
The only industry changing more quickly than PR is the media, and the two are inextricably intertwined. I entered PR in 1997. The dot.com bubble was fat, as we ignored our collective common sense in ...
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