Barbie producer and Mattel studio head Robbie Brenner is mining the company’s IP for film and TV. When it comes to turning a beloved toy into a box office hit, it’d be hard to top 2023’s Greta ...

The advent and popularity of television that advertised postwar toys created an incredible market for the baby boom generation. Here's a look at some of the more popular trends, toys ...

Whether plastic, plush, or pixels on a screen, these toys have always lived in the space between imagination and reality, ...

Mattel, Inc. (NASDAQ: MAT), a leading global toy and family entertainment company, and Playmobil, the iconic German-based toy brand, today announced the next ...