USC star JuJu Watkins has agreed to a multiyear contract extension with Nike, which according to ESPN's Shams Charania, will ...

Former three-time All-Star point guard Gilbert Arenas has apparently reversed course on his prediction that 20-time All-Star ...

Puma announced a shoe sponsorship deal with Pacers All-Star point guard Tyrese Haliburton on Tuesday, releasing an ...

Pacers All-Star point guard Tyrese Haliburton has signed a massive multi-year shoe deal with Puma to become a future face of ...

It’s been an exciting year for PUMA, not only has the brand made waves with its music partnerships, including the power ...

Tyrese Haliburton recently flashed off his new PUMA signature shoes. However, fans are not impressed by their price tag.

The Patrick Star Game lets you put on unlock iconic costumes from the TV show for your favorite starfish. Here's how.

Haliburton went from seldom playing during the Paris Olympics to overtaking Ball's spot as the top athlete at Puma. Perhaps ...

Orlando Pirates star Karim Kimvuidi has been likened to Brazilian footballer Neymar Jr. due to his sense of fashion. Take a ...

The mutually beneficial bond he forged over the years with Nike — which paid Dominic Ciambrone to craft sneakers for several sponsored athletes and hired him to teach a customization workshop in 2017 ...

In a bid to attract shoppers who want to buy into the trend but still want to feel unique, Adidas has kept churning out new ...

Behind the scenes of women's basketball's boom, there's tension brewing over footwear. Entrepreneurs and researchers want ...