US snacks giant Hershey has acquired sour candy brand Sour Strips for undisclosed sum to expand its sweets portfolio.
HERSHEY, Pa. (KDKA) -- The Hershey Company recently announced the acquisition of the sour candy brand, Sour Strips. Founded in 2019 by social media personality Maxx Chewning, the candy brand has ...
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The Reese’s manufacturer said the purchase expands its sweets portfolio and increases its ability to reach new consumers ...
The Hershey Company announced earlier today that it has acquired a fast-growing sour candy brand. According to The Hershey ...
Advertised as the “sour candy that doesn’t suck,” Sour Strips gained a following on social media since its 2019 introduction.
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Social media personality who founded the sour candy brand, Maxx Chewning, will stay on and lead marketing, innovation for ...
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