We recently published a list of 8 Best Low Float Stocks to Invest in Now. In this article, we are going to take a look at ...

PepsiCo’s Poppi acquisition proves just how rewarding disrupting traditional categories and building a strong brand can be, ...

At the International Property Awards in London, the world's most prestigious Awards program for all aspects of the Real ...

From milk to an energy drink, this competition has had plenty of sponsors but has never been given the kudos it deserves - ...

With digital dominance, strategic ad placements, and changing consumer behavior, the IPL marketing playbook is evolving. Who’s winning the brand war?

Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...

The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.

A month has gone by since the last earnings report for Coca-Cola (KO). Shares have added about 3.5% in that time frame, ...

WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...

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