Sherilyn Shackell, founder and CEO of The Marketing Academy, was down in Sydney to celebrate the Australian chapter’s 10th ...

Coca-cola solely used artificial intelligence to generate this year’s Christmas advert instead of casting a person to play ...

Coca-Cola worked with Secret Level and other studios to create three new versions of “Holidays Are Coming” ad.

Thanksgiving will be here soon, and while the best organizers among us may already have everything in place, most of us are ...

I thought and realized that I really have something to tell people, and it’s also more about talking openly about that part ...

For the 28th consecutive year, Walmart has been named the top retailer in Kantar’s annual industry benchmarking report. The ...

Asa Candler Jr., known as Buddie, was the second son of Coca-Cola magnate Asa Candler, Sr. and one of the most unusual millionaires to ever call Atlanta home. He squandered his fortune on a series of ...

Cola's inaugural "Start Your Legacy" externship program, she didn't just find an internship — she discovered a ...

The "Get a Coke, Share a Coke" program encourages rewards members to donate to one of three different Northeast-based charities.

There's more than meets the eye on the famous Coke logo. Here are all the details, plus the evolution of this distinctive ...

Ask the consumer. Listen to comments across social media modes, or include a QR code linking to feedback. I trust the person ...

Kantar research shows people have greater anticipation for the season’s creative offering than ever before ...