Variety23d
VideoAmp Adds Disney, Fox, Paramount to Planning Tool Using First-Party Streaming Data
a new media-planning tool that will incorporate first-party streaming data from Disney, Fox and Paramount Global to help advertisers understand how audiences are consuming content across various ...
Marketing Dive19d
Disney, Paramount link with VideoAmp’s new cross-screen planning tool
VXP, which stands for VideoAmp Cross Screen Planner, will include census-level streaming data from publishers, including Disney, Fox and Paramount, in addition to its previously announced integrations ...
Super Bowl: Tubi Attracted One-Third of Streaming Viewership for 2025’s Big Game, Per Nielsen
Tubi, the free ad-supported streamer owned by Fox, continues to grow in popularity, as evidenced by data about Super Bowl ...
Yahoo1mon
Disney Hires Paramount’s Daria Cercek to Lead Film Studio’s Live-Action Division
During her tenure at Paramount Pictures ... in production and development at New Line Cinema and 20th Century Fox. “Disney has long set the standard for timeless storytelling, bringing to ...
Daria Cercek Exits Paramount for Disney to Serve as President of Live Action Theatrical
Daria Cercek, a vet of Paramount Pictures and New Line Cinema, has been named president of Disney live action theatrical.
Yahoo Finance23d
VideoAmp Adds Disney, Fox, Paramount to Planning Tool Using First-Party Streaming Data
VideoAmp, one of several rivals to Nielsen that have emerged in recent years, unveiled VXP, a new media-planning tool that will incorporate first-party streaming data from Disney, Fox and Paramount ...