L.E.K. Consulting based its Brand Heat Index on a survey of nearly 5,000 U.S. consumers between the ages of 14 and 55. Within product categories and generational cohorts, each brand earns a heat score ...

With tariffs being one of President Donald Trump’s campaigning points (that is already beginning to come to fruition), the ...

According to the teen, an 'exploding red pill' indicates that someone is an incel, adding that the '100' emoji is another ...

Actor and comedian Tina Fey said she has an issue with rich celebrities who start side hustles. Tell that to stars like ...

The new rise of the Man Repeller movement also comes as there is a decrease in young adults dating, according to research.

OMD’s Danielle Atanda, Philips’ Ivone Lima Miranda and Burberry’s Gillian Tozar spoke at Ad Age’s NextGen Marketing Summit ...

Let’s dive into the fashion time machine and embrace the trends that defined Generation X! Recently, we’ve been seeing some ...

Fashion has seen a fascinating mix of generations' styles in 2025 as GenZ stars have adopted and reinterpreted millennial themes.

Founded in 1910, the Italian company has morphed into a publicly traded group reporting 2024 sales of 1.94 billion euros ...

With the No Buy 2025 movement gaining traction, author Alec Leach explains how reexamining your relationship with consumerism ...

Why Nuuly, Miu Miu, Moncler, and more are among Fast Company's Most Innovative Companies in fashion and apparel for 2025.