Self-care queens and Sanrio fans unite to savor this collab that will leave you feeling fresh and fragrant with Hello Kitty and her friends!

Sanrio's Hello Kitty and Friends are ready to take over the puzzle game space with a new take on the genre, as previously ...

From Hello Kitty to Pikachu, the country changed what the world considers adorable. But do these characters represent joy — ...

A new series of bath items from Lush lets U.S. Sanrio fans get clean and cute with perfumes, soaps and more featuring Hello ...

With embroidery, nostalgia and a plushie pool of apples and hearts, Péro’s new collection transforms Hello Kitty into a ...

From rooftop orchards to clothing and furniture fit for a princess, the latest update is all about beautifying City Town.