Last month, Macy’s rolled out a shoppable ad on the Twitter Audience Platform, extending its social media marketing to third-party applications and driving a 7.85 engagement rate. Macy’s is ...

Those of us adhering to frugal budgets may feel excluded when we're getting inundated with ads for luxury items. Even if they ...

Macy’s is closing several dozen stores as part of a previously announced turnaround plan to save the beleaguered retailer. Last year, Macy’s announced it was closing 150 underperforming stores ...