Why did you really buy SodaStream, Pepsi? Answer that (with soul) and you might become the choice of a new generation.
The latter references Pepsi's prior "The Choice of a New Generation" slogan, and it follows what has been a constant theme ...
So then, the short answer to the question posed by the title of this article is "Yes." But our loyal readers don't turn to ...
Pepsi has renewed ties with BBDO, the agency that over a 48-year relationship crafted brand-defining slogans such as the ...
It's not just a matter of taste. Basketball and hip-hop have helped Sprite fend off contenders from PepsiCo for years.
Singer Kylie Minogue has signed up to be the new face of Pepsi in Australia - even though she previously endorsed Coca-Cola in her homeland throughout the 1980s. Kylie, above, who begins her first ...
Sierra Mist was once a popular entry in the Pepsi lineup, but the company has since discontinued it in favor of a new soda.
With their stocks down 34% and 66% from their 52-week highs, these highly profitable companies should be on patient investors ...
PepsiCo is relaunching Crystal Pepsi to capitalize on the growing interest in 90s nostalgia and has recreated the iconic Oregon Trail game to up the ante on a campaign the marketer hopes will go viral ...
And when it comes to Gen Z and younger Millennials ... So it totally makes sense to me that this Pepsi commercial for the NFL honors the classic Gladiator commercial from years ago, boasts ...
so we wanted to partner with someone as bold as we are and to drive claymation forward in a fresh new way for a whole new ...