"It's counterintuitive, but I think people do like to watch longer-form commercials when they're done in an interesting way," says Barris, during a recent interview. The Westside saga is Coca-Cola ...

"I chugged the doggone thing over and over and over," Joe Greene says of drinking Coca-Colas for his iconic ad It’s been nearly 40 years since a 9-year-old fan shared his Coca-Cola with Pittsbur ...

“What always feels new is Coca-Cola / That always refreshing taste / I feel Coke,” they croon on the nostalgic song’s chorus. The 2025 ‘I Feel Coke’ remake by NJZ marks the quintet’s ...

On March 11, a new Coca-Cola ad featuring NJZ (NewJeans) sparked speculation about a potential world tour. Fans have been analyzing various elements in the commercial, linking them to a possible ...

The brand is extending its “Best Coke Ever?” platform with an effort spanning TV, out-of-home, experiential and a Coke Zero Sugar Thirsty Fan Cam.

Last year, the company released a Christmas commercial that was created ... In response, a spokesperson for Coca-Cola said the company is always looking for new ways to connect with customers ...

Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 14 hours 20 min ago By Garett Sloane - 16 hours 19 min ago By Ad Age Staff - 18 hours 6 min ago By Ad Age Staff ...