We explore how AI is being used in marketing, the benefits and key use cases, as well as concerns and how marketers can best ...

THE Coca-Cola Christmas Truck is is in Edinburgh and Dublin today after kicking off its 2024 tour in London last week. This ...

As India aims for a $35 trillion economy by 2047, Coca-Cola India supports the growth of its non-alcoholic beverage sector ...

"The Coca-Cola Company has celebrated a long history of capturing the magic of the holidays in content, film, events, and ...

How do you know when something is really taking advantage of AI technology, and when it’s you that’s being taken advantage of ...

Coca-Cola's Christmas ad has become something of a seasonal hallmark, but this year's AI-aided TV ad is causing controversy.

The ad rushes through its shots so quickly that viewers barely have time to process what’s unfolding on the screen.

Coca-Cola has released its annual holiday commercial, blending nostalgia with cutting-edge AI technology to recreate the charm of its iconic 1995 “Holidays Are Coming” ad. The campaign features three ...

A Coca-Cola holiday campaign created with artificial intelligence ignited an ad-world controversy last week, though viewers ...

Some people poke fun at AI commercials, but experts say consumers don’t care how they are made—and advertisers want to show ...

In 2019, Coca-Cola purchased Costa Coffee for $5.1 billion. This was largely a bet on the growth of the coffee market, which ...

Social media users have put Coca-Cola on their naughty list after balking at the brand's attempts to bring back the magic of ...