Jaguar will slash UK dealer network by around 75% as part of radical EV rebrand
Jaguar will cut its current network of showrooms from 80 to around 20 by 2026, as it looks to target the wealthiest parts of ...
Overhauls of ‘heritage brands’ raise the question: How important are our products to our identities?
A spate of iconic rebrands in recent weeks have left some people reeling in a consumerist society where what we buy says a ...