Netflix Inc. said 70 million viewers are watching its shows with advertising every month, nearly double the total from May.More than 50% of new subscribers are opting for Netflix’s ad-supported plan in the countries where it is available,

Netflix advertising president Amy Reinhard says the streaming giant now reaches 70 million subscribers across its ad tiers globally

Netflix's ad-supported streaming tier reached 70 million monthly active users worldwide, marking significant growth for the service.

Netflix’s ad-supported plan has notched a new level of monthly active users -- 70 million, according to the California-based streaming giant.

The company said more than half of new sign-ups in countries where Netflix offers ads are for the cheaper ad-subscription tier.

Is Netflix getting closer to traditional cable? More users than ever are choosing to endure ad breaks for a lower subscription price. Over 50% of new sign-ups for the video-streaming service are for the ad-supported plan in countries where Netflix offers it,

Netflix stock closed at a new record Tuesday afternoon, after the company announced that its advertisement-supported subscription tier has hit 70 million global monthly active users. Netflix said on Tuesday that “over 50% of new Netflix sign-ups are for the ads plan in ad-supported countries.