The University of Kentucky’s new LLC model mirrors a trailblazing concept introduced by Howard’s Kenneth Blakeney—putting ...

The Kentucky Wildcats men's basketball program had one of its top commits sign with one of the biggest talent agencies for ...

The Auburn legend says that he is not a fan of the "return on investment" that comes along with NIL in today's college game.

NBA legend Charles Barkley criticizes the NCAA’s mishandling of NIL and won’t fund Auburn’s NIL efforts, calling college ...

With NIL having more of an influence on college sports, it is becoming a fixture on Arizona high school sports as well.

The former Texas Longhorns quarterback may regret turning down that reported $8 million offer to make his NFL dream come true ...

NEWYou can now listen to Fox News articles! Charles Barkley is not a fan of the NCAA’s management of NIL and the transfer ...

According to a report from On3, Texas Tech NIL collective founder Cody Campbell will serve as the co-chair of the new college ...

Gov. Katie Hobbs signed a bill allowing Arizona college athletes to be paid among the most or more than anyone on campus.

The addition of NIL in college athletics has added monetary elements to what was once just a ball game and has completely ...

Miami’s bold $2 million NIL pitch to five-star OT Jackson Cantwell puts pressure on Oregon and Georgia ahead of his May 13 ...

An analysis by the University of Maryland reveals a patchwork approach to regulating name, image and likeness across high school sports.