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Nutella-maker Ferrero to gobble up cereal giant Kellogg for $3.1 billion
American cereal giant Kellogg and Italian candy giant Ferrero have struck a sweet deal worth $3.1 billion. Ferrero, the family-owned maker of Nutella, has agreed to buy the iconic American maker of Froot Loops and Frosted Flakes, combining two of the world's most storied sweet brands.
The Kellogg cereal business, an iconic Michigan brand, is being sold to Ferrero, an Italian chocolate and sweets company.
Kellogg’s, famous for making Frosted Flakes and Froot Loops, has struck a deal to be being for $3.1 billion by the Ferrero ...
Nutella maker Ferrero Group is buying cereal giant WK Kellogg Co in a $3.1 billion deal.
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Kellogg sold to Italian candy company: How leaders are responding in the ‘Cereal City’WK Kellogg Co’s headquarters is in Battle Creek. After the transaction closes, Battle Creek will remain a core location for ...
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