Talon MENA’s Chadi Farhat talks about the agency’s journey so far, its path forward, and data-led planning, tech, creative ...

Alive in Al Ain' aims to immerse audiences in the beauty and serenity the destination offers in an effort to drive tourism to ...

On the upside, 70 per cent of survey respondents said they are optimistic about the progress of representation of women in ...

A study conducted by Billups and Cedara shows that OOH is 336 per cent more carbon efficient than programmatic video on CTV.

For the fifth iteration of Campaign’s Global Agency of the Year Awards, the leader of the judges will be Trix van der Vleuten ...

With more than 15 years of experience, Nouf Mohamed Al-Bushlaibi oversees a team and department of 100 people at DCT – Abu ...

The McDonald's campaign showcases the UAE as a nation where dreams come true and highlights the brand's active role in the ...

Focusing on the Careem Box delivery service, the campaign used eye-catching stunts to highlight the service's versatility.

Dubai Lynx brought a group of 11 agency creatives together to discuss its bold new vision and share recommendations for ...

Power League Gaming, Sadia and Impact BBDO collaborate to present Sadia's Broasted air-fryer ready chicken as an ideal snack ...

Beyond traditional media outreach and immersive experiences, the Ford Middle East campaign also included collabs with content ...

Enter gamification, a powerful blend of play and strategy that captures attention and forges deeper connections between ...