First-Party Data Remains a Priority: With third-party cookies phasing out, advertisers are investing in first-party data for ...

Sarah Keith, managing director of Involved Media, has been elected for a two-year term to the board of directors of the Media ...

The AdNews end of year Perspectives, looking back at 2024 and forward to next year.

Clemenger BBDO has revealed that Myer’s 2024 Christmas campaign could have taken a different turn, with the character Humbug ...

Tributres flow for popular chief marketing officer Lisa Ronson who died in a farm accident at the weekend, leaviing a hudband ...

Online advertising spend was up 12.1 % to $4.2 billion in the September quarter compared to the same three months last year, ...

Commercial Radio & Audio (CRA) has welcomed the latest data from IAB Australia which shows online audio advertising revenue ...

Lisa Ronson, Medibank’s chief marketing officer, has died in a an accident in Victoria. She was 52. She reportedly was in an ...

Ipsos iris showed that more than 21.4 million Australians aged 14+ used the internet in October and spent on average 4.6 hours per day, or almost 141 hours for the month, online.

Industry association for the independent media agency industry Independent Media Agencies of Australia (IMAA) has announced the winners of its second annual IMAA Awards for Media Partners. The awards, ...

Val Morgan Digital has signed an exclusive partnership with Lifesight, a global intelligence company that specialises in unified marketing measurement, to provide footfall attribution capabilities to ...

Global media strategy consultancy Audience Precision has promoted Jessica Bray into the newly created head of strategy and product. While former senior media manager James Porter has been promoted to ...