Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, ...

Ads recently began serving up in Google Lens, but Google Shopping supporting the ad unit will now appear at the top of the ...

Rather than measuring clicks and impressions, "Times" plans to find a better way to understand campaign results based on what ...

The department store reported a revenue decline of 9.3% and named Ashley Buchanan, chief executive officer of Michael's, as ...

Dish bondholders did not agree to exchange their debt for new debt in the merged entity at a discounted rate, taking a ...

Gillis realizes he's in the wrong commercial, a high-fashion one for cologne, while the hipster actor meant for that ad ...

By leveraging CGI and virtual production methods, the toy manufacturer took a step out of its comfort zone in order to mirror ...

The automaker is using its famous "jump ball" approach to choosing an agency for the spot, Stellantis' Raj Register told ...

High viewing of NFL content - and Major League Baseball post-season action - pushed media companies' results higher.

Ally Bank's videos document a day when customer care specialists offered to help customers with their financial challenges.

The framework released this morning by the ARF divides TV into six clusters that can be combined into two new mini universes ...

For the second year in a row, safety concerns topped the list of media challenges anticipated by advertisers, agencies and ad ...