The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

In the 1980s, Nike capitalized on Adidas's missed opportunity to sign Michael Jordan. Nike's groundbreaking deal with Jordan ...

Adidas has been on fire as of late with incredible promos on top sneakers all month long. But the brand just went live with ...

While Smith is the first girl's high school athlete to represent Adidas, the brand has signed deals with a roster of women ...

Gigi Hadid showcased one of the hottest sneakers of the moment during a Maybelline shoot in New York City on Wednesday.

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Cue Mariah Carey's voice in your head. It's tiiiime! Holiday shopping season is officially upon Us and we couldn't be more ...

The way to check if your Nike shoes are original is by scanning the Universal product code (UPC) - which is a special barcode ...

Milwaukee Bucks point guard Damian Lillard always remains true to his roots. Since adidas launched his ninth signature ...

Insights The biggest brands in the world are also some of the most recognizable.  Brands on this list cover everything from ...

If you also want a simple white sneaker with no excessive embroidery and design, Nike’s Air Force 1 is your best bet. It has ...

This surprising collab between Balenciaga and Under Armour has the ingredients to become the next "it" sneaker of high ...