Owned by the Pure Drinks Group which was founded by Mohan Singh in the 1970s, Campa Cola gained recognition and became a ...

From the Hamara Bajaj jingle to Lalita Ji’s wisdom, industry heads go down memory lane to pick their childhood favourites ...

Her global experience in data-driven strategies, consumer-centricity ... including 'VP of Coca-Cola Trademark Category for ...

Coke and P&G also hit all-time highs earlier this year, but began cooling in late September. As you can see in the following ...

Colour also plays a role in building long-term brand loyalty. Over time, as consumers interact with a brand, the colour ...

From AI-powered campaigns by Cadbury and Coca-Cola to EE’s audience-led storytelling ... and prove the impact of campaigns on ...

Keurig Dr Pepper brings in Drew Panayiotou to accelerate digital marketing and Andrew Springate takes a new role.

Highlights of this growth strategy include the Real Magic platform ... have also been performing well. Coca-Cola’s enhanced ...

Lidl unveils its festive truck tour across UK cities, inspired by Coca-Cola's Christmas campaign, distributing gifts and ...

The company’s strategic focus on digital transformation (especially ... In addition to its double-digit growth e-commerce ...

This strategy to expand its footprint has made CCEP central ... CCEP recorded EUR 32 million in brand intangibles (0.2% of total gross intangible assets). The Coca-Cola brand has 125 years of ...

We recently compiled a list of the 10 Best Stocks Under $100 To Invest In. In this article, we are going to take a look at ...