Featuring a convoy of Coca-Cola trucks passing through a snowy landscape ... company is using artificial intelligence for a ...

“We recreated it by combining human ingenuity and human creativity with artificial intelligence tools to deliver the ...

It included campaigns that tied into global cultural moments, such as K-pop, Chinese New Year, and Nepal’s Dashain festival.

The brand’s first new holiday campaign in three years promotes a popular seasonal flavor by turning NBA star Anthony Edwards ...

From AI-powered campaigns by Cadbury and Coca-Cola to EE’s audience-led storytelling ... But it was its long-term ...

For decades, authenticity has been the message at the heart of Coca-Cola's branding. But not for Christmas 2024, it seems.

Coca Cola is using Tesco Media and Insight to start spreading Christmas cheer, using a number of Tesco’s delivery vans ...

The M&S Christmas ad has sparked a divide among viewers, with some calling it 'too woke' while others praise its diversity.

Cola's The Santa Stories campaign at the top of 2023's UK Campaign Effectiveness ranking The ability of strong brands to grow ...

With Christmas just around the corner, Gopuff is rolling out a price match campaign on ​more than ​50 popular items, matching ...

Research from the Advertising Association and WARC reveals a 7.8% increase in advertising spend as brands raise the bar.

Kantar research shows people have greater anticipation for the season’s creative offering than ever before ...