I f you’re like many people, you’ve been doing your makeup basically the same way you learned to do it when you were a teen.

He recommends the Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencils, which are easy to blend, last all day, and are ...

For women over 40, it’s about leaning into shades that marry well with your innate hues, adding a touch of warmth that can ...

The problem of concealer creasing is familiar to many and is one of the most common makeup phenomena. But how can it be fixed ...

Tatcha’s Brightening Eye Cream tackles under-eye darkness, crepiness, and puffiness with powerful, dermatologist-approved ...

Remember the color theory lessons from your high school art classes? Green concealer is all about color correction—and, since ...

ON the hunt for some skincare that won’t break the bank? This serum has the celeb seal of approval and it’s under £25. The firming serum is specially designed to help with sagging ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The inexpensive eye cream Reese Witherspoon uses to reduce puffiness, dark circles and creases in her concealer is even more ...

If you like discounts on skin care, Ulta Beauty has a can’t-miss deal for you. A Live Tinted bundle is currently available ...

If you're in the market for a new concealer, Anita Rani’s go-to is a fail-safe option that her makeup artist says ‘always’ ...

Look, I get it: Your feeds are currently inundated with Sephora sale recommendations. From a gazillion new cream and liquid ...