The new TAG Heuer Formula 1 Chronograph collection comprises five watches, fitted with automatic Caliber 16 and featuring ...

A few weeks ago, TAG Heuer had an accelerated start to the year by dropping three Instagram posts titled ‘We Are Back’. In ...

Lewis Hamilton made his maiden drive in a Ferrari Formula One car on Wednesday, 22 January, in what he described as one of ...

We spoke to the Swiss brand's chief marketing officer, George Ciz, and heritage director, Nicholas Biebuyck, about the move ...

TAG Heuer has embarked on a new journey after becoming Formula 1’s official timekeeper, replacing Rolex at the pinnacle of motorsport ...

Over the summer, it was reported that the Swiss watchmaker was gunning to become the motor-racing competition’s official timekeeper, a title previously held by its competitor Rolex. Now, the brand’s ...

Moving on from Ferrari in 1979, Heuer turned to McLaren, a partnership that would become one of the longest in F1 history.

In July, the watch company was in talks to reclaim its ... and performance it is only natural for TAG Heuer to be at the very heart of Formula 1 as Official Timekeeper,” added Antoine Pin ...

After much speculation regarding what Kevin Magnussen's role will be with the Haas Formula 1 team in 2025, Team Principal ...

TAG Heuer Formula 1 Collection has been announced at LVMH Watch Week. The new collection features four chronographs and ...